The Quest for Health, Vitality and the Good Life Goes Mainstream
The pursuit of health and wellness now plays a vital role in consumers’ daily lives.1 The definition has broadened to include quality of life issues, such as balance, emotional well-being, and more, and the foods used to nourish both body and soul remain a top focus. A “higher quality of life for longer” is the objective.2 Central to this goal is the search for fresh, natural foods with minimal processing: the selection of wellness foods.3 Fresh grapes naturally fit into this category, as both a healthy snack and ingredient. While weight is still top of mind with consumers, digestion and simply feeling great are also garnering much attention from the health-conscious person.
1 Health and Wellness goes mainstream: Living in a culture of well-being. Hartman Group special report posted at Hartman-group.com. January 2014.
2 Health + Wellness 2013: A Culture of Wellness. The Hartman Group, Inc. 2013.
3 Health and Wellness goes mainstream: Living in a culture of well-being. Hartman Group special report posted at Hartman-group.com. January 2014.