Throughout the early season, primary shoppers were reached with the message to choose grapes from California over imported grapes via social media, radio, and print.
On social media:
GIVE SHOPPERS bunches of flavor
The California Table Grape Commission provides a number of retail promotional opportunities, consumer and category research, training and point-of-purchase materials, and retail registered dietitian information. Click on the links below for a taste of the opportunities and information available. To learn more about how to sell more grapes from California, contact firstname.lastname@example.org.
The California table grape industry has partnered for many years with the United States Department of Agriculture in the development and protection of new table grape varieties. The California Table Grape Commission is the exclusive licensee of the U.S. patent and international plant variety rights associated with these varieties. Click here for lists of licensed/authorized international growers and marketers of protected varieties.
ABOUT California TABLE GRAPES
Californians have been cultivating grapes for more than two centuries. Today, 99 percent of U.S. table grapes are produced in California's warm, dry climate that is ideal for grape growing. With 82 grape varieties grown, California grapes come in three colors—green, red, and black—and are in season from May through January.